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UP TO THE MINUTE

By Paul Forgues, CRCA. With more than 15 years of expertise ...
Honorary Membership is bestowed upon individuals who have made a ...
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Randy Chaffee - RCS & MCS Influencer

RSCI - Randy - August

Keeping the personal touch in private equity

RCS Influencer Randy Chaffee says private equity is more approachable than many think. Editor's note: The following is a transcript of a conversation with Randy Chaffee of Source One Marketing. You can listen to the interview or read the transcript below. Emma Richardson: Hi everyone, I'm Emma Richardson here with RoofersCoffeeShop.com, ...


Joining the metal bandwagon

Joining the metal bandwagon

MCS Influencer Randy Chaffee emphasizes the importance of selling the benefits of metal's sustainabiliy, not just talking about it. Editor's note: The following is a transcript of a conversation with Randy Chaffee, partner of Source One Marketing. You can Read the transcript below, Listen to the interview or Watch the interview ...


Randy Chaffee Aug MCSI

Overcoming fear and uncertainty with technology

MCS Influencer Randy Chaffee says that communication is the key to adopting new technology. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing. You can read the interview below, listen to the podcast or watch the recording. Emma Richardson: Hi everyone, I'm ...


Metal roofing and HOA misconceptions - made image

Metal roofing and HOA misconceptions

MCS Influencer Randy Chaffee says to always start with the elephant in the room when it comes to talking about metal roofs with HOAs. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing. You can read the interview below, listen to the ...


Why relationships still drive success in roofing sales

Why relationships still drive success in roofing sales

By Jenny Yu. Industry leaders discuss how manufacturer reps continue to bridge the gap between contractors, distributors and suppliers. In this episode of Roofing Road Trips®, Heidi J. Ellsworth sat down with Jim Rizzo of PermaBond and Randy Chaffee, RCS Influencer and owner of Source One Marketing, to discuss ...


MCSI Randy Chaffee May 2026

Increasing visibility of career opportunities in the metal industry

MCS Influencer Randy Chaffee says none of us operate in the industry alone; every good job reflects well on the industry. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing. You can Read the interview below, Listen to the podcast or Watch ...


RCSI Randy Chaffee May 2026

Live in the industry, not off of the industry

RCS Influencer Randy Chaffee says when it comes to leveraging industry associations, it doesn't have to be an all or nothing; get involved in one thing. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing. You can Read the interview below, Listen ...


MCSI Randy Chaffee Apr 2026

Hybrid mentorship: Valuing insights from every generation

MCS Influencer Randy Chaffee says that by working together, mentors and their protégés can come up with the best solutions. Editor's note: The following is the transcript of a live interview with Randy Chaffee of Source One Marketing. You can Read the interview below, Listen to the podcast or Watch the ...


Randy Chaffee Source One Marketing - Check out Randy Chaffee

Check out Randy Chaffee's latest book — Asphalt and Algorithms

In Asphalt and Algorithms, veteran sales pro Randy Chaffee shares how he successfully evolved from a traditional road warrior into a modern hybrid sales leader—blending the best of old-school relationship building with today’s digital tools. With over 40 years of experience in the trenches of the metal roofing and post-frame building ...


What women (and men) can learn from Women in Post Frame

What women (and men) can learn from Women in Post Frame

By Dani Sheehan. From experimenting with hybrid sales strategies to learning how to let go of control, the lessons shared during this year’s Meet N’ Greet reflect the real challenges contractors face today. The Women in Post Frame Meet N’ Greet, hosted by the National Frame Building Association (NFBA) at ...


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UP TO THE MINUTE

By Paul Forgues, CRCA. With more than 15 years of expertise ...
Honorary Membership is bestowed upon individuals who have made a ...
Read More
MuleHide -  Ad - Fleece Back Oct 2025
Sherwin-Williams -  Ad - MetalRoofingElements - Fire
ABC Supply -  Ad - No matter the roof, we
Equipter - 4000 -
Sherwin Williams Roofing Solutions -  - Polyurethane