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Ingage
Ingage Winter Summit targets adoption for 2026
By Jesse Sanchez. A free virtual program offers contractors practical takeaways on project execution, culture and customer journey alignment. In this episode of Roofing Road Trips®, Ingage marketing leader Pam Torrey joined host Heidi J. Ellsworth to discuss the Winter Summit 2026 and explain why project adoption remains a defining ...
Ingage Summit targets adoption gaps heading into 2026
By Jesse Sanchez. Virtual event focuses on helping roofing leaders turn plans into behaviors teams actually use. Ingage will host its Winter Summit on Jan. 29, 2026, offering roofing and home improvement leaders practical guidance for turning strategic plans into day-to-day actions their teams can adopt for efficient operations. The ...
Ingage appoints Kyle Sellers as vice president of customer experience
With deep roots in the home improvement sector, Kyle Sellers has built a reputation for transforming customer-facing teams through fresh, effective sales strategies and ongoing coaching programs. Ingage, the industry’s leading provider of interactive and data-driven sales enablement software, is proud to announce the appointment of Kyle Sellers as vice president ...
Why personalization is roofing’s secret weapon
By Jesse Sanchez. Customers want to feel understood and smart contractors are turning that insight into more leads. Roofing contractors are finding that the battle for quality leads is fiercer than ever in today’s market. But amid shifting trends in the industry, local contractors have an edge and it’s not ...
Securing leads in the age of algorithms
By Jesse Sanchez. Smart systems, visuals and speed are the new weapons of the roofing sales battleground. As roofing contractors forge ahead into the age of digital technology, the cost of lead generation isn’t the only obstacle they’re facing; many are struggling with the changing nature of the leads ...
Reinventing the remodel
By Ingage. How NEWPRO ditched tired slideshows and transformed the customer experience. NEWPRO Home Improvement Solutions didn’t become New England’s top home remodeler by sticking with the status quo. When Peter Ladd, director of training for NEWPRO, saw homeowners glazing over during sales pitches, he knew the company’s signature service ...
Ditch the flip books for interactive sales
By Jesse Sanchez. Roofing sales are going high-tech to help contractors ditch outdated strategies for personalized, immersive presentations that close deals faster. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with Alan Davis, product manager at Ingage, to dissect a seismic shift in the roofing ...
From corporate to contractor
By Jesse Sanchez. One industry leader shares the story of her unexpected leap into roofing and the birth of her female-led roofing company. When Wendy Marvin left a two-decade career at Kaiser Permanente to launch a roofing business with her ex-husband, she wasn’t chasing shingles, she was chasing integrity. “I ...
From paper trails to power plays
By Ingage. How one deck builder turned a sales overhaul into a growth machine. In the world of high-end home projects, speed and precision can make or break a deal. Yet for years, Outback Deck in Atlanta juggled paper binders, scribbled notes and clunky spreadsheets to win over clients. It ...
Get the most out of your sales tech
By Ingage. Get the most out of your existing sales tools with this smarter, faster approach. Every sales leader wants more from their team: more leads, more deals, more efficiency. But the answer isn’t always a shiny new app or a pricey software upgrade. In fact, the biggest boost to ...
