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UP TO THE MINUTE

By Paul Forgues, CRCA. With more than 15 years of expertise ...
Honorary Membership is bestowed upon individuals who have made a ...
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Ingage

Building a stronger roofing sales team

Building a stronger roofing sales team

By Jesse Sanchez. Ingage explains how consistent messaging, practical analytics and carefully managed artificial intelligence can help contractors strengthen sales performance. Creating a high-performing sales team requires more than hiring talented representatives and sending them into the field. In this episode of Roofing Road Trips®, Ingage shared how company culture, ...


5 ways to improve lead conversion

5 ways to improve lead conversion

By Jesse Sanchez. Strong branding, personalized content and homeowner education can help contractors make more of every in-home sales opportunity. With customer acquisition costs rising, contractors need to make every sales appointment count. During this MetalTalk™ conversation, Karen Edwards spoke with Dean Curtis, CEO of Ingage, about how contractors can ...


Visualization transforms the home improvement sales experience

Visualization transforms the home improvement sales experience

By Jesse Sanchez. Ingage and Renoworks are helping contractors deliver personalized, interactive presentations that move homeowners from imagining a project to making decisions. Home improvement sales presentations have evolved from printed flip books and static brochures into interactive experiences tailored to each homeowner. In this episode of Roofing Road Trips®, ...


Ingage-MetalTalk-LeadConversion-Watch-SM

Blueprint for Higher Lead Conversion

In this MetalTalk™, host Karen Edwards welcomes Dean Curtis to break down the essential blueprint for turning leads into loyal customers. Drawing from real‑world experience in the metal roofing industry, he explores how to navigate the customer pathway—from first contact to closing the deal—with professionalism and consistency. Gain insights on ...


Ingage-MetalTalk-LeadConversion-Watch-SM

Blueprint for Higher Lead Conversion

In this MetalTalk™, host Karen Edwards welcomes Dean Curtis to break down the essential blueprint for turning leads into loyal customers. Drawing from real‑world experience in the metal roofing industry, he explores how to navigate the customer pathway—from first contact to closing the deal—with professionalism and consistency. Gain insights on ...


Better content, better conversations

Better content, better conversations

By Jesse Sanchez. Ingage’s updated Carousel component helps sales teams build richer interactive presentations without leaving the platform. A clean presentation can start a sales conversation, but the quality of the content inside it determines whether that conversation moves forward. Ingage highlights the importance of richer, more flexible presentation content ...


Ingage-MetalTalk-LeadConversion-Watch-SM

Blueprint for Higher Lead Conversion

In this MetalTalk™, host Karen Edwards welcomes Dean Curtis to break down the essential blueprint for turning leads into loyal customers. Drawing from real‑world experience in the metal roofing industry, he explores how to navigate the customer pathway—from first contact to closing the deal—with professionalism and consistency. Gain insights on ...


Building sales confidence through smarter systems

Building sales confidence through smarter systems

By Jesse Sanchez. Learn how aligned technology, structured presentations and effective coaching can help home improvement sales teams perform with greater confidence. As home improvement companies add more technology to their sales processes, representatives are often expected to navigate multiple platforms while delivering a clear, polished customer experience. In a ...


Turning expensive leads into stronger conversions

Turning expensive leads into stronger conversions

By Jesse Sanchez. Dean Curtis of Ingage explains how contractors can use stronger content, branding and education to improve the in-home sales experience. As lead costs continue to rise, contractors are under more pressure to make every appointment count. In this episode of MetalTalk™, Karen Edwards spoke with Dean Curtis, ...


Ingage-MetalTalk-LeadConversion-Register-SM

Blueprint for Higher Lead Conversion

In this MetalTalk ™, host Karen Edwards welcomes Dean Curtis to break down the essential blueprint for turning leads into loyal customers. Drawing from real‑world experience in the metal roofing industry, he explores how to navigate the customer pathway—from first contact to closing the deal—with professionalism and consistency. Gain insights ...


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UP TO THE MINUTE

By Paul Forgues, CRCA. With more than 15 years of expertise ...
Honorary Membership is bestowed upon individuals who have made a ...
Read More
Johns Manville -  Ad - Skylights 101
TheCatchAll-5-Off-
Sherwin-Williams -  Ad - MetalRoofingElements - Fire
ContractorScore Ad
ABC Supply -  Ad - No matter the roof, we