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The Buildings Show 2026
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Get your roofing product list automatically with this innovative solution!

Westlake Simplifying the Estimating Process POTW
March 3, 2024 at 9:00 a.m.

By Dani Sheehan. 

Simplify the estimating process with this free, interactive tool that integrates with roof measurement solutions to provide an autogenerated product list for your next roofing project. 

Launched at the International Roofing Expo (IRE), the new Unified Steel Material List Generator is a free, interactive tool that autogenerates a roofing project list, simplifying the estimating process for both Unified Steel Stone Coated Roofing and Westlake Roofing Components. In a recent episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Mitch Heitsch of Westlake Royal Roofing Solutions to talk about this new solution. Learn how this material list generator seamlessly integrates with roof measurement software solutions and can speed up your estimating process. 

When it comes to changes in estimating over the years, Mitch says there have been some great improvements in the last few years, but there are really two schools of contractors out there still. He explains, “There's a lot of technology that can help to where you can put together a very accurate roofing bid without even having to really go to the house or look at it or go to the project and look at it. Then the inverse side of that, I still have great friends and great customers that love to break out the blueprints and a ruler and do it the old school way.” 

The material list generator came out of the advancing technology in the industry and filled a specific need for stone coated roofing. Mitch continues, “If you're not familiar with stone coated metal, you might know that it's a little bit more in depth and can be more intimidating, just in terms of the parts and pieces that are needed. So, a lot of times we'll get a call, and somebody asks for a bid, we'll help them put the material list together. So that was a necessity that was shown out in the field just helping our contractors come along with it.” 

You can find the material list generator on the landing page of Westlake Royal’s website. Read the transcript, Listen to the podcast or Watch the webinar for Mitch’s demonstration of using the new tool and how to integrate it into your estimating process.

Learn more about Westlake Royal Building Products/Roofing Solutions in their Coffee Shop Directory or visit www.westlakeroyalroofing.com.


 

About the author

Dani Sheehan

Dani is a writer for The Coffee Shops. When she's not writing or researching, she's exploring new hiking trails or teaching yoga classes.


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UP TO THE MINUTE

By Cotney Consulting Group. The real risk is signing the ...
In this RoofersCoffeeShop® Coffee Conversations®, sponsored by Weatherproofing Technologies, Inc. ...
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