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By Service Alignment. Competing beyond the roof: Why customer experience is ...
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Cotney Consulting Group

CCSI John Kenney - April 2026 - Selling fluid applied to skeptics

Selling fluid-applied systems to skeptics starts with how you frame the conversation

CCS Influencer John Kenney says successful contractors position themselves as advisors who understand multiple solutions. If you’ve been around this industry long enough, you’ve heard it before. A building owner or consultant looks at a fluid-applied system and says, “I’d rather just replace the roof.” In many cases, that reaction ...


Operations will break first

Operations will break first

By Cotney Consulting Group. Why most roofing companies are not ready for humanoid robotics. Throughout this series, one theme has surfaced repeatedly: Technology will not be the limiting factor in the adoption of humanoid robotics. Operations will. In earlier articles, we discussed why robotics is moving from digital systems into physical execution, ...


Making roofing manageable

Making roofing manageable

By Emma Peterson. Learn about the roof above your head in the short and simple AskARoofer Minisode series. Most people don’t know much about roofs except that they are expensive and should keep the elements out of their home or business. And while it is very normal not to ...


The growing role of robotics in roofing

The growing role of robotics in roofing

By Emma Peterson. Robotics and automation are coming to the jobsite. Are you prepared? Robotics and automation have long been a part of manufacturing processes. But where these two pieces of technology have historically played behind-the-scenes roles, that norm is quickly changing. Both in our personal and professional lives, ...


Housekeeping on the jobsite: The foundation of every safe work environment

Housekeeping on the jobsite: The foundation of every safe work environment

By John Kenney, Cotney Consulting Group. Safety, productivity and craftsmanship all begin with a well-kept work environment. In every outdoor trade — whether you're laying pavers, installing lighting, building outdoor kitchens, maintaining sports surfaces, landscaping or servicing pool equipment — the quality of the jobsite starts with a straightforwardpractice: housekeeping. It’s ...


Should you install a new roof over your old one?

Should you install a new roof over your old one?

AAR Expert John Kenney explains why you must account for the condition of your roof before deciding what to put on top of it. This is a question I get quite a bit, especially from homeowners trying to balance cost with long-term value. Installing a new roof over an existing one ...


Insurance pressure is rising — Contractors who adapt will survive it

Insurance pressure is rising — Contractors who adapt will survive it

RCS Influencer John Kenney says that the contractors who treat risk management as part of their daily operation are going to be the ones who stay competitive. If you’ve been in this business long enough, you’ve seen insurance cycles come and go. What we’re dealing with right now isn’t just another ...


Extension cord safety for roofers

Extension cord safety for roofers

By Cotney Consulting Group. An extension cord is a simple piece of equipment, but like everything on a roof, it can hurt you if you are careless with it. Every roofing crew uses extension cords for power tools, compressors and generators. But they’re also one of the most overlooked hazards on a ...


MCSI John Kenney Apr 2026

If you want better crews, build a career — not just a job

MCS Influencer John Kenney says that attracting talent is important, but keeping it is what really drives long-term success. Labor isn’t a new problem in construction, but the way it’s showing up today is different. It’s not just about finding people anymore. It’s about finding people who stay, who care ...


New roles roofing hasn’t planned for

New roles roofing hasn’t planned for: Managing people, data and machines together

By Cotney Consulting Group. These new roles won't eliminate existing jobs. They build on them. Throughout this series, we have focused on readiness, operational discipline, realistic entry points for automation, workforce integration and the systems that will either support or undermine future technology adoption. All of those elements converge on one unavoidable ...


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UP TO THE MINUTE

By Service Alignment. Competing beyond the roof: Why customer experience is ...
This nonprofit organization strengthens communities through trust, consistency and practical ...
Read More