Cotney Consulting Group
Diversification should strengthen your business, not distract from it
RCS Influencer John Kenney advises thoroughly understanding operating needs before expansion. Diversification sounds simple. If one source of revenue slows down, another can help carry the business. The problem is that adding services does not automatically reduce risk. Done poorly, diversification can add overhead, stretch management, create training problems and ...
The busy season reveals how well you used the slow one
OCS Influencer John Kenney recommends cross-training during the slow season. Every construction business has periods when production changes. Weather, seasonality,and customer demand can all affect the workload. Contractors sometimes look at slower periods as something they simply have to get through until business picks up again. I look at them ...
Owners don't buy gallons of coating, they buy roof performance
CCS Influencer John Kenney recommends focusng proposals on systems and results rather than indivdual products. One of the easiest mistakes in fluid-applied roofing is allowing the conversation to become too focused on the coating itself. The coating matters, but the material in the pail is only one part of what ...
Downtime is preparation time
MCS Influencer John Kenney suggests reviewing the last season and planning for the next. Seasonal slowdowns and weather delays are part of construction. We cannot control all of them, but we can control what we do with the time. For metal contractors, that time is especially useful because equipment condition ...
Handle with care
By Cotney Consulting Group. Pool chemical safety for service and installation crews. Pool and spa contractors work with chemicals every day to keep water clean, balanced and safe. Because chlorine products, acids, sanitizers and oxidizers are so familiar, crews can begin treating them like ordinary supplies. That familiarity is where the danger ...
Retention begins with how the business is managed
By John Kenney, Cotney Consulting Group. Retention does not begin when an employee submits a resignation. It begins with the way the business is managed every day. Roofing contractors often discuss workforce retention in terms of pay, benefits and recruitment. Those factors matter, but retention is also shaped by ...
Por qué la pérdida gradual de disciplina operativa cuesta más de lo que la mayoría de los contratistas imagina
Por John Kenney, Cotney Consulting Group. En el roofing, las empresas rara vez pierden su ventaja de la noche a la mañana. Más a menudo... se van alejando poco a poco de ella. Uno de los mayores desafíos que enfrentan las empresas exitosas de roofing no es la falta de ...
Roof owner 101
By Emma Peterson. Get the information you need about your roof in the expert-led AskARoofer™ Minisode series! When someone buys a home or building, there’s a lot to think about – from making sure the floorplans make sense to checking things like plumbing and electrical for performance. It’s easy to get overwhelmed ...
Regulations outdoor contractors can’t afford to ignore
By Emma Peterson. John Kenney shares practical strategies for managing licensing, insurance, environmental compliance and zoning requirements. With everything going on in the United States involving immigration, employment laws and other policies, those are often the first things thought about when it comes to contracting. But there are actually a lot of ...
Q&A – Vents on a 60-year-old ranch
When adding an addition to a 60-year-old ranch home, this homeowner wanted to make sure that they had the right ventilation in place. Joe, a homeowner from Conneticut, recently reached out to the AskARoofer experts for some advice about ventilating an addition they made on their 60-year-old ranch home. This ...








