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Products & Services
Why seeing it in action matters: Making smarter decisions with a demo
By Heidi J. Ellsworth. Turning technology promises into confident business decisions. There’s no shortage of technology promising to help contractors work faster while reducing costs and improving accuracy. But when a new solution comes to your attention, it raises an important question: how do you really know if it will ...
Celebrating 65 years in business
By Jesse Sanchez. From wrapping underground pipes to waterproofing the building envelope, MFM has accomplished a lot in 65 years! MFM Building Products is preparing to celebrate 65 years in business during the same year as America’s 250th anniversary. The milestone offers MFM Building Products an opportunity to reflect on ...
Delivering more than durability
By Emma Peterson. Learn how Elevate combines sustainability and performance with their SBS systems featuring 3M™ Smog-Reducing Granules. Around the world, smog and air pollution are increasingly becoming major health issues. The World Health Organization (WHO) reports that “the combined effects of ambient air pollution and household air pollution is ...
Butyl protection built for tough roofs
By Jesse Sanchez. Palisade® Butyl-HT PLUS is engineered to help protect vulnerable roof areas from leaks, moisture and extreme temperatures. Roof performance depends on more than the visible roofing material. Many common failures begin at fasteners, seams, transitions and edges, where water can find its way through small openings and ...
Back to black: Meeting homeowner demand with black metal roofs
By The Coffee Shops™. Contractors can capitalize on growing interest in black metal roofing by offering solutions that balance style and protection. In the article “Why black metal roofing is the top color trend in residential roofing,” Trevor Underwood of DECRA Metal Roofing explores why black metal roofing has become ...
LoadRunner takes aim at jobsite cleanup
By Jesse Sanchez. The Catch-All’s new debris-loading system is designed to help contractors move tear-off waste more safely and efficiently. For roofing crews, some of the hardest work on a job does not happen on the roof. It happens on the ground, where crew members are moving debris, managing wheelbarrows ...
The rise of siding visualizers
By The Coffee Shops™. Advanced siding visualizers like Renoworks Pro help simplify product selection and improve customer engagement. A recent article, “Top 5 Siding Visualizers That Actually Work in 2026,” by Miguel Jacinto, examines how digital visualization technology is helping homeowners, contractors and manufacturers make more confident exterior renovation decisions. ...
Smarter HVAC engineering for healthier buildings
By Emma Peterson. How fan array retrofits support comfort, safety and HVAC system longevity. The quality of the air we breathe is vital to our health, comfort and overall quality of life. Frank Shadpour, the principal instructor for the HVAC Systems Design and Control Program at UC San Diego Division ...
Protect your margins with smarter invoice reviews
By Jesse Sanchez. InvoiceIQ helps subcontractors identify pricing errors, recover credit and streamline invoice management before overcharges become the cost of doing business. Vendor invoices move quickly through a subcontractor’s back office, but small pricing discrepancies can add up fast when teams do not have a simple way to catch ...
Roof chemistry built for long-term performance
By Jesse Sanchez. Contractors and homeowners are gaining new roof maintenance options through engineered asphalt rejuvenation chemistry designed to extend roof life and support long-term infrastructure sustainability. SoyLei, a materials-science company focused on asphalt-compatible chemistry, is positioning its APEX-1132™ technology as part of a broader infrastructure and roof maintenance platform ...
