Expert Conversations
Turbocharge your roofing business with the right tech tools
By Jesse Sanchez. Discover how the right tech can streamline your roofing business, boost profits and simplify daily operations. RoofersCoffeeShop® has made it easier than ever for members of the roofing and construction industries to learn how they want, when they want, where they want with their Read, Listen, Watch ...
Set the stage for single-ply success
By Dani Sheehan. With smart preparation practices and proven products, you can get repairs right the first time. Maintenance is critical for everything in our lives – and roofing is no exception. As single-ply systems age from decades of exposure, many still have life left in them with the right ...
When to retrofit and when to redo
By Emma Peterson. From building capacity to the original roof material, learn what to look for when choosing between redoing an entire roof and retrofitting it. Retrofitting has become a popular option in recent years. In comparison to traditional tear-offs, this option has many positive factors that owners consider ...
Battling the storm: Roofing for resilience
By Jesse Sanchez. Supply chains, high winds and hurricane readiness put roofing contractors to the test. When hurricanes rip through the Southeast, they don’t just tear apart homes; they upend entire supply chains. That’s why preparation isn’t just smart business; it’s survival. In this episode of Roofing Road Trips®, ...
Labor challenges in the Floridian market
By Emma Peterson. This expert panel of roofing professionals from Florida dived into the labor challenges that contractors have faced so far in 2025. At the beginning of June, The Coffee Shops™ crew got the chance to enjoy some of the Florida sunshine as they attended the 2025 Florida ...
Keeping up with your KPIs
By Emma Peterson. Learn what key performance indicators are and how optimizing them can help your business. Taking a step back and evaluating your business for performance and growth opportunities can be difficult when you are enveloped in day-to-day operations. In this CoatingsTalk® webinar, Karen Edwards sat down with Kari ...
Jumping into retrofitting
By Emma Peterson. Retrofit specialist Rodger Russ shares tips on getting started in the retrofitting business. In today’s world, retrofitting is trending in the low-slope roofing world, and for good reason. From offering a more economical option to the building owner to creating a safer workplace for the contractors and ...
Designing a better door
By Emma Peterson. Learn how Central States is revolutionizing a $44 billion dollar industry with their innovative door and hallway systems. Around the end of 2024, Central States Manufacturing announced their Sentry line, which offers products such as roll-up doors and hallway systems for metal buildings. These products, while valuable ...
Functional and fashionable
By Emma Peterson. These companies are raising awareness of not only the structural importance of snow guards, but the aesthetic value of them. Recently, Karen Edwards got the chance to sit down with Brian Cross, Rocky Mountain Snow Guards’ VP of sales and marketing, and Shawn DeAngelo, the western region ...
Creating stronger customer connections
By Emma Peterson. Learn how gFour Marketing can help you gain more repeat and referral business opportunities. Building your reputation has always been a crucial part of running a successful roofing company. From word-of-mouth referrals to repeat customers, having a good reputation can be the difference between success and struggle. ...







