Business Boosters
How roofers are rethinking business development
By John Kenney, Cotney Consulting Group. A strategic, long-term approach to business development helps align your roofing business with the right opportunities, partners and markets. Many roofing contractors are realizing that business development isn’t just about closing more deals or spending more on ads, it’s about something bigger. It’s the ...
Broaden your toolkit, boost your bottom line
By Jesse Sanchez. Why adding ventilation services could be the smartest move for roofing contractors right now. In a competitive industry where callbacks cut into profit and customer loyalty is key, many roofing contractors are finding new ways to maximize revenue and minimize risk. One increasingly powerful strategy recommended by ...
Smart canvassing
By DaVinci Roofscapes. Door-to-door canvassing… Is it worth it? According to Jon Nytes, senior project manager for SmartRoof out of Washington, DC, absolutely yes. Read through this interview with Jon. Go ahead and cheat. Look at the last question to see how much business his company got off just one storm damage ...
Crew scheduling chaos? Here's how to build a smoother manpower plan
By Cotney Consulting Group. Create an efficient schedule for you and your crew in just five steps. Every roofing contractor has lived this scenario: jobs stacking up, crews stretched thin and everyone from the field to the front office feeling like they're playing a never-ending game of Whac-A-Mole. It's not a labor ...
Polyiso and R-value requirements
By Marcin Pazera, PIMA. Learn how to meet performance, code and standard requirements on your polyiso roof replacement projects. Commercial roof replacement projects come with a variety of unique challenges for contractors to overcome. One of the main ones is making sure the roof they are installing complies with local ...
What's a job cost review — And why you need one after every project
By Cotney Consulting Group. One of the most powerful tools in a contractor's toolbox In roofing, it's easy to move fast. You close a job, collect the final payment and jump to the next one before the last dumpster is hauled off. But if you're not stopping to look at how ...
The SOP Advantage
By The GLO Group. Stop being the bottleneck, start building a business that runs without you. The most dangerous sentence in a growing business? “I’ll just do it myself.” It sounds noble, even necessary, but it’s a red flag. When every decision runs through you, growth stalls, stress spikes and ...
A business scan to solve 8 common lead management challenges
By Brianna Bennett, Leap. Now is the time to pause, scan and address your business inefficiencies and optimize opportunities. Are you missing out on leads or wasting time on unqualified prospects? This may be a sign that your business can be more efficient. Roofing contractors and business owners have ...
Brand power: How to stand out without racing to the bottom
By Cotney Consulting Group. Learn how you can build a brand that gets noticed, earns trust and helps win better work without dropping prices. Ever lose a job to a cheaper bid even though you knew your company was better qualified? Chances are, the client couldn't tell the difference. That's not ...
Learning from the pros: Roofing marketing 101
By Miguel Jacinto, Renoworks. Find out what top roofing companies are doing differently, and how you can succeed by doing the same. In an ever evolving and competitive market, it’s easy to see how some roofing contractors might get overwhelmed. Marketing, especially, may seem like a large feat to conquer, ...
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