Business Boosters
Why service matters: The overlooked engine driving roofing business success
By Jesse Sanchez. Service isn’t just a division, it’s a strategic lever that drives long-term growth, ensures stability in shifting markets and builds a durable competitive edge through lasting customer relationships. In the high-stakes, fast-moving world of commercial roofing, production often gets the spotlight. But behind the scenes, another engine is quietly ...
Leveraging your leadership team to reach your 2025 goals
By Dani Sheehan. There is no “I” in team and there is no growth in an organization without strong leadership. Position people in the right roles and see how you can effortlessly work toward your goals. By now, most businesses have already set their 2025 goals. But setting the goal is just ...
Building a workforce that lasts
By Eric Vittardi, Foundation Software. Construction’s talent crunch is real — and HR is on the front line. It’s not just hard hats and heavy machinery that keep construction projects on track — it’s people. And right now, the people are getting harder to find. Across the U.S., the construction industry is ...
Stop rework before it starts
By Cotney Consulting Group. Five field communication habits that work. Rework is one of the most expensive and preventable problems in roofing. It doesn't just eat up profit. It demoralizes crews, delays closeout, frustrates clients and ties up your best resources, fixing things that should've been done right the first time. In ...
Get the most out of the MCA Summer Meeting!
By Emma Peterson. Check out our at-a-glance guide to the Metal Construction Association’s 2025 Summer Meeting! You are invited to the Metal Construction Association (MCA)’s 2025 Summer Meeting. Hosted at the Hilton in Rosemont, Illinois from June 10-11, 2025. This is a must-attend event for anyone in the metal construction industry. The ...
Sales operations
By Cotney Consulting Group. Five steps to turn your roofing sales from a hustle into a scalable system. Sales are the heartbeat of your roofing company, but let’s face it: most roofing sales departments run on adrenaline, not structure. One rep is closing everything through personality. Another is sending quotes but ...
Project Map It: The trusted sales tool for roofing contractors
By Heidi J. Ellsworth. In today’s competitive market, using technology in the sales process is no longer optional — it’s essential. New technology can be hard to understand how it can help your company let alone implement. We have found that one of the best ways to understand all the benefits is ...
Reclutar bien: La clave para un buen trabajo en techado
Por Teresa Ramirez, Southeast Staffing Agency. Evita errores y aumenta el éxito del proyecto. En la construcción y sobre todo en techado, contratar a la persona equivocada puede traer muchos problemas. No se trata solo de llenar un puesto, sino de saber a quién estás subiendo al techo y si ...
Contractors: Struggling to get your team on the same page? Here's your fix
Don’t carry the whole business on your back, help your team take ownership. By The GLO Group. You’ve built a solid business. The phone rings, the jobs roll in and the crews head out. But behind the scenes, it’s a different story: missed deadlines, repeated mistakes and a growing feeling that ...
Bridging the generational gap
By Emma Peterson Six practical tips to leading a multigenerational workforce more effectively. Today, we have a more age-diverse workforce than we have seen in the past. For the roofing industry, the National Roofing Contractors Association (NRCA) reports that 15% are Baby Boomers (15%), 31% are Generation X, 36% are Millennials and ...
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