Business Boosters
The small decisions that protect roofing margins
By John Kenney, Cotney Consulting Group. Margins are built — or quietly eroded — through hundreds of small choices. When contractors talk about profitability, the conversation usually turns to estimating, labor costs, material pricing or overhead. Those are all important pieces of the equation, but after spending more than ...
Cómo evitar las llamadas de seguimiento más comunes en proyectos de techos metálicos
Conoce las causas más comunes por las que los clientes vuelven a llamar después de un trabajo y cómo anticiparte y prepararte para evitarlas. Las llamadas de seguimiento por trabajos anteriores de techos metálicos no siempre se deben a problemas graves o inesperados. En la mayoría de los casos, la ...
Why material staging deserves more attention
By Emma Peterson. Experienced distribution partners play an important role in helping contractors manage site constraints, moving materials efficiently and keeping projects progressing without unnecessary delays. When contractors try to plan ahead for issues on the jobsite, they often are thinking about things like weather delays and unexpected additional repairs. ...
Build a business that can run without you
By Jesse Sanchez. Documented processes, clear ownership and better visibility can help contractors reduce bottlenecks and build a company that operates without constant owner involvement. For contractors who have built their companies from the ground up, growth can create an unexpected problem: The owner becomes the person that every decision, ...
Eliminating common efficiency bottlenecks
By Emma Richardson. How to avoid the everyday challenges that slow roofing crews down. In all seasons, managing roofing projects requires careful time management. Between meeting developer deadlines, accounting for weather and managing upcoming projects, unexpected delays can easily turn into bigger problems. The last thing contractors need is ...
Fresh eyes see what experience sometimes misses
By John Kenney, Cotney Consulting Group. Sometimes improvement doesn't require new technology or expensive equipment. Sometimes it starts with asking a question. One of the things I've always appreciated about bringing a new employee onto a roofing crew is the questions they ask. Sometimes those questions seem simple.Sometimes they're inconvenient ...
Women in parking continue to redefine leadership in a growing industry
By Heidi J. Ellsworth. Exploring new markets for growth. As part of CoatingsCoffeeShop®'s ongoing commitment to bringing business growth opportunities and market intelligence to protective coatings contractors, we are exploring industries that rely on waterproofing, restoration and protective coatings to maintain critical infrastructure. One of the best ways to ...
Technology cannot repair a broken process
By John Kenney, Cotney Consulting Group. Technology can strengthen a disciplined business. It cannot create discipline for the business. Promises about technology surround roofing contractors. New platforms claim to improve estimating, project management, reporting, communication, scheduling, procurement and financial control. Artificial intelligence is now part of many of those conversations, ...
Selling your roofing company? Avoid these costly mistakes
By The Coffee Shops®. Smart preparation can help business owners strengthen their company’s value and achieve a successful sale. For many roofing contractors, building a company represents decades of hard work, long days, risk-taking and sacrifice. When it's finally time to consider an exit, selling the business can become one of the ...
Strategies to build a stronger roofing lead pipeline
By Jesse Sanchez RoofLink highlights several ways roofing companies can generate leads, improve follow-up and move opportunities through the sales process more efficiently. Roofing lead generation is not simply about bringing more prospects into the pipeline. RoofLink, part of the SalesRabbit platform, reports in its 2026 Roofing Sales Report that ...








