UP TO THE MINUTE
Announcements
Building a Sellable Roofing Company
In this Coffee Conversations®, Heidi J. Ellsworth is joined by a panel of experts for a discussion of the top mistakes business owners make when it’s time to sell and how to avoid leaving money on the table. They’ll talk through what today’s sophisticated buyers really look for, why preparation ...
The Profit Protection Playbook for Contractors
In this Read Listen Watch®, Megan Ellsworth is joined by Trent Cotney of Adams and Reese to break down how roofing companies should view their legal department not as overhead but as a driver of profitability. They explore how risk mitigation protects the gap between gross revenue and true take-home ...
Coffee Conversations LIVE from SPFA 2026
Join CoatingsCoffeeShop® for a live Coffee Conversations at SPFA, sponsored by HandiFoam, as we bring together industry leaders to explore the forces shaping spray foam in construction. From growth across roofing, insulation and specialty applications to emerging innovations and evolving building codes, this discussion dives into what contractors need to ...
Spray Foam Trends and Manufacturer Best Practices
CoatingsCoffeeShop® is proud to bring a leading panel of contractors together to share what they are seeing in the spray foam industry and the overall trends within commercial installations. Karen Edwards moderates this panel as they talk about new technologies, product innovations, consumer behavior and the overall economy. The panel ...
SprayFoam Convention & Expo
Las Vegas | March 22-25, 2026 Don’t miss SprayFoam 2026 in Las Vegas! The #1 event for spray foam pros with educational breakout sessions, two-day expo hall, certification activities, networking, & more. SprayFoam 2026 places every critical resource under one roof. From leading suppliers to cutting-edge equipment innovators, attendees can explore ...
Capitalizing on Google’s Shift to Online Estimates
In this Read Listen Watch® webinar, Megan Ellsworth sits down with Austin Rosenbaum (Demand IQ) and Peter Cleveland (Eagleview) to explain a major shift happening in how homeowners find contractors on Google. Google has introduced an “Online Estimates” filter when homeowners search for "Roofing company near me", and nearly 1 ...
LEGALCon Virtual
MARCH 18-19, 2026 | Online Members: $445; each additional registrant from the same company: $0 Nonmembers: $545; each additional registrant from the same company: $0 Grab your lunch and some colleagues and join NRCA for LEGALCon Virtual March 18-19 from 11 a.m.-1:30 p.m. CDT for an opportunity to learn about the latest legal, ...
It’s time to see the wizard!
By Emma Peterson. General Coatings is sending two lucky SPFA Convention and Expo attendees down the yellow brick road while they’re in Vegas this year! It might not be the Emerald City, but Las Vegas does have “buildings as tall as Quoxwood trees” and “wonders like never seen.” And ...
Coffee Conversations LIVE From IIBEC 2026 Sponsored by Western Colloid
Live from the IIBEC 2026 Conference and Trade Show, this special Coffee Conversations®, sponsored by Western Colloid, brings together leaders from across the roofing and building enclosure industry to explore how performance expectations are evolving in 2026. With increasing climate pressures, tighter energy codes and growing lifecycle accountability, roofing professionals ...
The March 2026 R-Club Rundown is here!
Check out the latest episode of our R-Club Rundown series to learn the latest updates and perks of being in the R-Club! The latest episode of our latest web series, R-Club Rundown, is here! Join Multimedia Manager Megan Ellsworth and En Español Program Coordinator Jessica Bravo for the March 2026 episode ...
