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<channel>
<title>RoofersCoffeeShop Canada</title>
<link>https://www.rooferscoffeeshop.ca/</link>
<description>Roofing Forum, Classifieds, Galleries and More!</description>
<language>en-us</language><item>
<title>The evolution of Eagleview</title>
<link>https://www.rooferscoffeeshop.com/post/the-evolution-of-eagleview</link>
<description>the-evolution-of-eagleview</description>
<pubDate>Sun, 08 Nov 2026 11:00:00 PST</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/10/eagleview-the-evolution-of-eagleview.png'
            alt='The evolution of Eagleview'
            title='The evolution of Eagleview'
            class=''
            style=' '  width='1080' height='1080'  loading='lazy' decoding='async' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>Dimitri Volkman and Chris Sanson discuss how Eagleview One&trade; builds on decades of measurement technology to give contractors greater control, consistency and efficiency.&nbsp;</h2>

<p>Recently, Dimitri Volkman and Chris Sanson stopped by The Coffee Shops&reg; for <a href="https://www.rooferscoffeeshop.com/podcast/dimitri-volkmann-and-chris-sanson-the-platform-changing-how-contractors-see-roofs">an episode of Roofing Road Trips&reg;</a> all about <a href="https://duckduckgo.com/?q=t+Eagleview+One%E2%84%A2&amp;kbg=-1&amp;ia=web">Eagleview One&trade;</a>. Dimitri is the VP of product marketing at <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a> and brings an extensive background in data platforms to the conversation, while Chris is the COO of Cox Roofing, and a multi-market exterior restoration contractor that has been using Eagleview&rsquo;s tools for the last 15 years.&nbsp;&nbsp;</p>

<p>And in those 15 years, Eagleview&rsquo;s technology has made leaps and bounds. Eagleview has long been the leader of aerial imagery, but they did not rest on those laurels. In the 2010s, they released their game-changing measurement reports and in just the last couple years, they developed an entire platform called Eagleview One. Dimitri described this newest addition to the Eagleview portfolio:&nbsp;&nbsp;</p>

<blockquote>
<p>Eagleview One is an evolution of everything we&rsquo;ve ever done packaged into one consistent and cost-effective solution for customers. And in addition to the tools that our customers know and love, so our high-resolution imagery and our accurate measurements, we&rsquo;ve also worked to create new tools.&nbsp;&nbsp;</p>
</blockquote>

<p>These tools include a three-dimensional visualization tool, a pitch editor and a more! The goal, as Dimitri put it, was to create a platform that &ldquo;builds on the traditional Eagleview products to give customers more control and value, as well as create a foundation for future tools coming down the pipeline.&rdquo;&nbsp;&nbsp;</p>

<p>And, Eagleview has definitely achieved and even surpassed this goal! Chris, who&rsquo;s company, as we mentioned, has been using Eagleview for years now, can attest to how the development of Eagleview One has helped his team, &ldquo;It&rsquo;s really been great and it just keeps getting better and better. One of the big things for us was the standardization and efficiency we were able to achieve with the platform.&rdquo; He went on, &ldquo;Take the new reporting model for example, we can get our reports in everything from JSON files to ESX files. That means that everyone from our supplement team to our estimating team can use the same reports.&rdquo;&nbsp;</p>

<p><strong><a href="https://www.rooferscoffeeshop.com/podcast/dimitri-volkmann-and-chris-sanson-the-platform-changing-how-contractors-see-roofs">Listen to the whole episode</a> or <a href="https://www.youtube.com/watch?v=-l9OObKJvM0">Watch the recording</a> to learn more about Eagleview and the evolution of the contractor tools.&nbsp;&nbsp;</strong></p>]]></content:encoded>
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<title>Insurance leaders convene to shape the future of claims and underwriting in the age of AI</title>
<link>https://www.rooferscoffeeshop.com/post/insurance-leaders-convene-to-shape-the-future-of-claims-and-underwriting-in-the-age-of-ai</link>
<description>insurance-leaders-convene-to-shape-the-future-of-claims-and-underwriting-in-the-age-of-ai</description>
<pubDate>Thu, 05 Nov 2026 18:00:00 PST</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/11/insurance-leaders-convene-to-shape-the-future-of-claims-and-underwriting-in-the-age-of-ai-eagleview-pr-provided-image.png'
            alt='Insurance leaders convene to shape the future of claims and underwriting in the age of AI - Eagleview PR - Provided Image'
            title='Insurance leaders convene to shape the future of claims and underwriting in the age of AI - Eagleview PR - Provided Image'
            class=''
            style=' '  width='1080' height='1080'  loading='lazy' decoding='async' /><br><h2>Technology paves the way for more accurate data in insurance.&nbsp;</h2>

<p>The U.S. averaged 23 weather and climate disasters per year over the past five years, each costing more than a billion dollars in claims, more than double the long-term average of about nine, according to NOAA. This is a crisis for the insurance industry and is forcing leaders to understand and scale new solutions to evolve with the times. Eagleview has long been a trusted partner in supporting the evolution of the industry and this convening with senior insurance leaders, innovators, and decisionmakers in Half Moon Bay focused on what the future of property intelligence, claims, risk, and AI-driven transformation mean.&nbsp;</p>

<p>The conversation centered on the role of technology in improving core business processes as carriers navigate a rapidly changing risk landscape. Across the board, attendees expressed appetite for greater AI experimentation and a growing capacity to invest as the tools mature and begin to deliver on their potential. Hosted by Eagleview, a leader in aerial imagery and geospatial intelligence, the gathering known as the Property Claims Leadership Forum, also marked the launch of the company&#39;s newest research on how AI is transforming underwriting, claims, and decision-making across the insurance value chain.</p>

<p>&quot;We believe coming together is the key to sustained growth in the industry and to navigating the evolution of the risk profile, particularly as AI makes it increasingly more possible to move from reactive to proactive management of risk,&quot; said Piers Dormeyer, CEO of Eagleview. &quot;What came through this week is that leaders are deeply engaged in improving their businesses, and they increasingly see AI as the way to do it. Attendees are focused on both the near- and far-term changes AI is bringing, from the shifting dynamics of automation and loss adjustment expenses (LAE), to changes in how we process risk, to more tailored policy offerings, to new ways of improving speed to settlement and customer experience. More than ever, the industry is seeing clearly how these tools can deliver on that promise. The takeaway is that now is the time for carriers to invest and prepare for the challenges ahead.&quot;</p>

<p>Roughly two-thirds of insurers plan to increase AI investment over the next 12 to 24 months, and nearly 60% expect the technology to reshape their business models within three years, according to an April 2026 AM Best survey. Yet only about one in ten property-and-casualty carriers has moved AI beyond pilots and into production, per Capgemini&#39;s 2026 World Property and Casualty Insurance Report, even as the carriers furthest along report materially stronger revenue growth and share-price performance than their peers.</p>

<h3>Closing the information gap between bind and loss</h3>

<p>Wildfire is the fastest-growing catastrophe risk of all, with insured losses climbing an estimated 12% a year, and in 2025, wildfires, storms, and floods drove a record 92% of the world&#39;s $107 billion in insured catastrophe losses. And the financial stakes keep climbing: global insured catastrophe losses have risen 5&ndash;7% a year in real terms over the long run, reaching $107 billion in 2025, according to Swiss Re.&nbsp;</p>

<p>Wildfire response is also what prompted Eagleview&#39;s newly unveiled white paper, <a href="https://insurance.eagleview.com/property-intelligence-briefing/">From pricing risk to managing it: Your 2026 property intelligence briefing</a>, on how AI and property intelligence are changing what carriers can do in the period between bind and loss. Authored by Patrick Gill, Eagleview&#39;s SVP and general manager of Insurance and commercial solutions, and Jenna Kinsman, Eagleview&#39;s VP and head of insurance solutions, the paper&#39;s central argument is that the information asymmetry between a carrier and the properties on its book is closing quickly enough that operating models built around that gap are beginning to show their age.</p>

<p>The research focuses on what carriers can act on now: portfolio intelligence and policy-in-force review, pre-loss identification and intervention, and faster, more accurate claims handling in the aftermath of catastrophic events. It grounds that argument in Eagleview&#39;s own experience during the Los Angeles wildfires earlier this year, when the company&#39;s claims-assessment teams worked manually through carrier property lists in the days after the fires. In parallel, Eagleview Horizon (the company&#39;s AI-powered geospatial property intelligence platform, now in early access) completed comparable portfolio-wide damage assessments in a fraction of the time of their human-only counterparts. The possibility to move that quickly held big promises.&nbsp;</p>

<p>&quot;Eagleview Horizon took a process that would previously have taken weeks and completed it in minutes,&quot; said Gill. &quot;That means faster delivery, a better experience for policyholders, and greater capacity to manage risk.&quot;</p>

<h3>Technology adoption can&#39;t come fast enough</h3>

<p>Two questions ran through every session: how far and how fast the industry can move toward autonomous claims, and what AI ultimately means for the economics of coverage. Attendees noted that with catastrophe losses like the Los Angeles wildfires, its no longer a nice to have to be able to compress the coverage timelines but a competitive necessity. And yet, across sessions, leaders were clear that the goal is not to remove people from the process but to equip them so as to keep expert adjusters and underwriters in the loop while AI handles the scale and speed humans can&#39;t.&nbsp;</p>

<p>Carriers looking to move from pricing risk to managing it can read Eagleview&#39;s new white paper on AI and property intelligence, available now <a href="https://insurance.eagleview.com/property-intelligence-briefing/">here</a>.</p>

<p>Eagleview Horizon is currently available to select customers though our Eagleview Horizon Charter Program. Carriers interested in joining the program can contact Eagleview directly. Carriers interested in joining the Horizon early access program can contact Eagleview directly.&nbsp;</p>

<p>The Property Claims Leadership Forum will return for a second year with dates to be announced.&nbsp;</p>

<p><strong>About Eagleview</strong></p>

<p>Eagleview is an industry leader in geospatial intelligence (GeoAI), delivering AI-powered property intelligence solutions that enable customers across a broad range of industries to explore properties and structures with precision, act on solutions today, and identify tomorrow&#39;s opportunities. For more than 25 years, Eagleview has built proprietary property imaging and intelligence technology, accumulating in more than 300 patents meanwhile generating over 3.5 billion high-resolution images resulting a library that encompasses 96% of the U.S. population. With Eagleview&#39;s trusted insights, customers can make business decisions that matter.</p>]]></content:encoded>
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<title>Smarter canvassing starts before the first knock</title>
<link>https://www.rooferscoffeeshop.com/post/smarter-canvassing-starts-before-the-first-knock</link>
<description>smarter-canvassing-starts-before-the-first-knock</description>
<pubDate>Thu, 29 Oct 2026 01:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/09/reworked-ai-smarter-canvassing-starts-before-the-first-knock.jpg'
            alt='Smarter canvassing starts before the first knock'
            title='Smarter canvassing starts before the first knock'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Jesse Sanchez.&nbsp;</p>

<h2>Roofing contractors can improve canvassing efficiency by prioritizing qualified homes, warming prospects with direct mail and tracking results by address.&nbsp;</h2>

<p>Door-to-door canvassing remains a powerful roofing sales strategy, but <a href="https://www.rooferscoffeeshop.com/directory/reworkedai">Reworked.ai</a> argues that its effectiveness depends less on the pitch at the door and more on selecting the right doors before representatives head into the field. A canvasser can typically reach 60 to 80 homes in a day, making each stop part of a limited daily budget. Reworked.ai&rsquo;s approach is to rank properties based on roof condition and homeowner fit, using <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a> aerial imagery and more than 50 owner signals. Each ranked address costs $1.79.&nbsp;</p>

<p>The goal is to help contractors focus their canvassing efforts on homes more likely to need roofing work rather than spending time identifying unsuitable prospects at the door. Records include&nbsp; the homeowner&rsquo;s name, address as well as roof size, giving representatives more specific information before starting a conversation.&nbsp;</p>

<p>Reworked.ai also recommends pairing canvassing with direct mail. A two-touch sequence can include a letter followed by an aerial postcard featuring the homeowner&rsquo;s roof. Representatives can then follow up within the week. Mail Alerts notify a representative when a recipient scans a mailer&rsquo;s QR code, allowing the team to prioritize that address while interest is active.&nbsp;</p>

<p>The system can also be used around active jobsites through HALO, where contractors can market to nearby properties once the project has been completed, giving targeted homeowners an example of the contractors work. For storm-related canvassing, Storm Opportunities can map affected addresses as soon as 90 minutes after an event and rank them based on factors including roof age and pre-storm condition.&nbsp;</p>

<p>By scoring, mailing, knocking and measuring results, roofing companies can evaluate conversations, inspections and contracts per 100 knocks while focusing their teams on qualified opportunities.&nbsp;</p>

<p><a href="https://www.blog.reworked.ai/roofing-canvassing-guide/"><strong>Learn more about building ranked roofing canvassing lists and coordinating direct mail, field outreach and storm response!</strong></a></p>]]></content:encoded>
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<title>Get the most out of Roof Hub</title>
<link>https://www.rooferscoffeeshop.com/post/get-the-most-out-of-roof-hub</link>
<description>get-the-most-out-of-roof-hub</description>
<pubDate>Tue, 13 Oct 2026 05:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/10/roof-hub-get-the-most-out-of-roof-hub.png'
            alt='Get the most out of Roof Hub'
            title='Get the most out of Roof Hub'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>Find out how this program helps you &ldquo;find the work, win the work and get the work done.&rdquo;&nbsp;</h2>

<p><a href="https://www.rooferscoffeeshop.com/directory/srs-distribution-inc">SRS Distribution</a>&rsquo;s <a href="https://www.rooferscoffeeshop.com/directory/roof-hub">Roof Hub</a> program is one of the most valuable tools contractors have at their disposal today. Not only does it offer a space for you to manage all your projects and customers in one digital command center, but it also features integrations with leading programs like <a href="https://www.rooferscoffeeshop.com/directory/jobnimbus">JobNimbus</a>, <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a>, <a href="https://www.rooferscoffeeshop.com/directory/acculynx-2">Acculynx</a>, <a href="https://roofr.com/">Roofr</a>&nbsp;and <a href="https://www.rooferscoffeeshop.com/directory/leap">Leap</a> so that you can streamline your entire workflow.&nbsp;</p>

<p>In order to help contractors make sure they are getting the most out of their Roof Hub account, the Roof Hub team hosts a regular webinar on <strong>Wednesday&rsquo;s at 1 p.m. CT (11 a.m. PT and 2 p.m. ET)</strong> that teaches contractors how to use Roof Hub to:&nbsp;&nbsp;</p>

<ul>
	<li>Simplify their operations and save time through order and delivery management features.&nbsp;</li>
	<li>Generate accurate, optimized material lists quickly and efficiently with smart templates so that errors are avoided before materials hit the jobsite.&nbsp;</li>
	<li>Prioritize your schedule by staying on top of orders and deliveries with Roof Hub tracking.&nbsp;</li>
	<li>Cut down on calls to your branch with live inventory updates and smart substituting technology.&nbsp;&nbsp;</li>
	<li>Keep momentum going by organizing all your job details in one spot.&nbsp;&nbsp;</li>
</ul>

<p>Overall, if you want to set up your Roof Hub account in a way that keeps your team efficient and at ease through every project, you want to attend this webinar!&nbsp;&nbsp;</p>

<p><a href="https://srsdistribution.zoom.us/webinar/register/WN_6yZMtb_9TWCddQ8xehzS6Q"><strong>Don&rsquo;t miss out register now and take your business to the next level.</strong></a></p>]]></content:encoded>
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<title>Increase your lead capacity by optimizing workflows</title>
<link>https://www.rooferscoffeeshop.com/post/increase-your-lead-capacity-by-optimizing-workflows</link>
<description>increase-your-lead-capacity-by-optimizing-workflows</description>
<pubDate>Thu, 01 Oct 2026 11:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/09/eagleview-increase-your-lead-capacity-by-optimizing-workflows-pr-photo-from-website-3.png'
            alt='Eagleview - Increase your lead capacity by optimizing workflows pr photo from website'
            title='Eagleview - Increase your lead capacity by optimizing workflows pr photo from website'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p dir="ltr">By The Coffee Shops&reg;.</p>

<h2 dir="ltr">Learn how Eagleview helped one contractor improve their insurance responsiveness, standardize operations and increase lead capacity by up to 10%.</h2>

<p dir="ltr">In the roofing industry, measuring a roof and estimating project costs can be one of the most time-consuming and tedious parts of the process. And when a contractor is managing high sales volumes and insurance-related restoration work, that time-consuming process can turn into a job-consuming process!</p>

<p dir="ltr">This exact issue is what one contractor in the Midwest faced. This contractor has been in the construction industry for over four decades and generates roughly 80% of its revenue from roofing and 20% from siding. When the team recently began working to support new licensing requirements and growth opportunities, it became clear that their workflows could use a refresh. As they recalled, &ldquo;[Our original process] relied on multiple providers for measurements and estimating &mdash; adding complexity and slowing estimate generation.&rdquo;</p>

<p dir="ltr">The solution for their much-needed workflow refresh was <a href="https://www.rooferscoffeeshop.com/directory/eagleview" rel="" target="_blank">Eagleview</a> One, as it &ldquo;offered a way to simplify operations, improve insurance responsiveness and create a stronger foundation for scale.&rdquo;</p>

<h3 dir="ltr">How does one platform manage to do it all?</h3>

<p dir="ltr">Eagleview One integrates the highly accurate measurement data that Eagleview is known for into contractors&#39; existing systems. This reduces the number of manual steps needed to get measurement data prepared for estimating. The result? The Midwestern contractor was able to create a more connected operating model, improved alignment between sales and insurance teams and fostered a faster turnaround time for estimates. All of which contributed to a 10% increase in lead capacity.</p>

<p dir="ltr"><a href="https://www.eagleview.com/casestudy/how-a-multi-location-contractor-improved-insurance-workflows-and-increased-lead-capacity-by-10-with-eagleview-one/" rel="" target="_blank"><strong>Learn more about how Eagleview One can help contractors simplify measurement and estimating workflows while increasing lead capacity.</strong></a></p>]]></content:encoded>
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<title>Inside the 2026 Texas Roofing Conference</title>
<link>https://www.rooferscoffeeshop.com/post/inside-the-2026-texas-roofing-conference</link>
<description>inside-the-2026-texas-roofing-conference</description>
<pubDate>Thu, 17 Sep 2026 13:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/09/inside-the-2026-texas-roofing-conference-pr-photo.jpg'
            alt='Inside the 2026 Texas Roofing Conference pr photo'
            title='Inside the 2026 Texas Roofing Conference pr photo'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p dir="ltr">By Emma Peterson.</p>

<h2 dir="ltr">Get ready for the largest roofing contractor conference in Texas!</h2>

<p dir="ltr">The 2026 annual Texas Roofing Conference is coming up at the end of October (<strong>10/21/26-10/23/26 to be precise</strong>). This conference is organized by the <a href="https://www.rooferscoffeeshop.com/directory/rcat" target="_blank">Roofing Contractors Association of Texas (RCAT)</a> and provides attendees with the opportunity to attend cutting-edge educational sessions, explore a two-day expo featuring the latest roofing products and network at a variety of fun events!</p>

<h3 dir="ltr">Experience incredible education</h3>

<p dir="ltr">This year&rsquo;s show boasts a variety of industry-leading speakers for its education program. Whether you&rsquo;re a commercial contractor or residential roofer, attending these courses is a sure-fire way to find new ideas to build your business!</p>

<p dir="ltr">Here&rsquo;s a few sessions The Coffee Shops&reg; has bookmarked:</p>

<ul>
	<li dir="ltr"><strong>The 5 Revenue Drivers Behind High-Performing Roofing Service Division: </strong>This session will be taught by Chad Westbrook of <a href="https://www.rooferscoffeeshop.com/directory/service-alignment" rel="" target="_blank">Service Alignment</a> on Thursday, October 22. In the session, Chad will explain how contractors can &ldquo;turn service work into dependable, profitable revenue.&rdquo;</li>
	<li dir="ltr"><strong>OSHA Defense Mastery:</strong> also on October 22, this session will be taught by the incredible Trent Cotney of <a href="https://www.rooferscoffeeshop.com/directory/adams-and-reese-llp" rel="" target="_blank">Adams and Reese</a>. During the 50-minute session, Trent will cover a practical roadmap for handling OSHA inspections. This is the perfect sessions for those wanting &ldquo;a better understanding of how to reduce exposure before an incident occurs and how to respond if OSHA knocks.&rdquo;</li>
	<li dir="ltr"><strong>NRCA update on roofing industry technical issues:</strong> in this session, the <a href="https://www.rooferscoffeeshop.com/directory/nrca" rel="" target="_blank">National Roofing Contractors Association&rsquo;s</a> Mark Graham will give attendees an update on building code changes, FM guideline revisions and other technical details that &ldquo;change how roofing contractors design, bid and install roof systems.&rdquo;</li>
	<li dir="ltr"><strong>Leadership, Performance, Teamwork, Resilience and Accountability: </strong>This session is actually the keynote of the 2026 show! It is taught by Clint Bruce, who is a former NFL linebacker, a Navy SEAL veteran and business founder. His presentation will draw on his experiences and focus on the role of leadership, performance, teamwork, resilience and accountability in success.</li>
</ul>

<p dir="ltr"><a href="https://www.rcat.net/event-schedule.html" rel="" target="_blank"><strong>See the full schedule of sessions!</strong></a></p>

<h3 dir="ltr">Explore innovations on the expo floor</h3>

<p dir="ltr">The expo floor (which will be open 1 p.m. - 5 p.m. on 10/22 and 10 a.m - 2 p.m. on 10/23) will host more than 150 manufacturers, suppliers, software and service providers such as <a href="https://www.rooferscoffeeshop.com/directory/abc-supply-co-inc" rel="" target="_blank">ABC Supply,</a> <a href="https://www.rooferscoffeeshop.com/directory/qxo" rel="" target="_blank">QXO</a>, <a href="https://www.rooferscoffeeshop.com/directory/polyglass-2" rel="" target="_blank">Polyglass</a>, <a href="https://www.rooferscoffeeshop.com/directory/tamko" rel="" target="_blank">Tamko</a>, <a href="https://www.rooferscoffeeshop.com/directory/malarkey" rel="" target="_blank">Malarkey Roofing Products</a>, <a href="https://www.rooferscoffeeshop.com/directory/owens-corning" rel="" target="_blank">Owens Corning</a>, <a href="https://www.metalcoffeeshop.com/directory/sherwin-williams-metalvue" rel="" target="_blank">MetalVue by Sherwin-Williams</a>, <a href="https://www.rooferscoffeeshop.com/directory/srs-distribution-inc" rel="" target="_blank">SRS Distribution</a>, <a href="https://www.rooferscoffeeshop.com/directory/gaf" rel="" target="_blank">GAF</a>, <a href="https://www.rooferscoffeeshop.com/directory/readyslate" rel="" target="_blank">READYSLATE</a>, <a href="https://www.rooferscoffeeshop.com/directory/jobnimbus" rel="" target="_blank">JobNimbus</a>, <a href="https://www.rooferscoffeeshop.com/directory/eagleview" rel="" target="_blank">Eagleview</a> and <a href="https://www.rooferscoffeeshop.com/directory/johns-manville-2" rel="" target="_blank">Johns Manville</a>! Each exhibitor booth will showcase the newest, more innovative products and services in the roofing material and technology market.</p>

<p dir="ltr">There are also some fun prize opportunities! On October 22, door prize drawings will kick off at 2 p.m. (you must be present to win). As for October 23, there will be a $5,000 RCAT Raffle Winner drawing at 1:30 p.m.!</p>

<h3 dir="ltr">Attend events and make connections</h3>

<p dir="ltr">And if the education opportunities and expo weren&rsquo;t enough to keep you busy, RCAT has also planned a few special events during the 2025 Texas Roofing Conference:</p>

<ul>
	<li dir="ltr"><strong>RCAT Annual Golf Tournament:</strong> hosted at the Cowboys Golf Club 1600 Fairway Dr, Grapevine, Texas 76051), this is your opportunity for some friendly competition! <a href="https://web.rcat.net/events/2026-RCAT-Annual-Golf-Tournament-327/details" rel="" target="_blank">Players must register an advance.</a></li>
	<li dir="ltr"><strong>Welcome Reception:</strong> kick off the show by attending the welcome reception at the Gaylord Texan Mission Plaza. This event runs from 6:30 p.m. to 8 p.m. and is open to all fully registered conference attendees and exhibitors.</li>
	<li dir="ltr"><strong>Awards Luncheon:</strong> take a break from attending education sessions and exploring the expo floor with RCAT&rsquo;s Annual Business Meeting &amp; Awards Luncheon!</li>
</ul>

<p dir="ltr">These are not just a great opportunity have some fun, but also to network with their peers and make connections with industry leaders that will last beyond the show!</p>

<p dir="ltr"><a href="https://events.american-tradeshow.com/rcat26" rel="" target="_blank"><strong>The 2026 show will be hosted at the Gaylord Texan Resort and Convention Center. Make sure you have your tickets!</strong></a></p>]]></content:encoded>
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<title>Roof measurements and beyond</title>
<link>https://www.rooferscoffeeshop.com/post/roof-measurements-and-beyond</link>
<description>roof-measurements-and-beyond</description>
<pubDate>Sun, 13 Sep 2026 15:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/08/eagleview-roof-measurements-and-beyond.png'
            alt='Roof measurements and beyond'
            title='Roof measurements and beyond'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>How Eagleview One gives contractors next level insights.&nbsp;</h2>

<p>Earlier this summer, <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a> launched their next-level property intelligence platform &ndash; <a href="https://www.eagleview.com/press-releases/eagleview-unveils-eagleview-one/">Eagleview One</a>! To learn more about this platform and how it helps contractors and their crew work more efficiently, we hosted Eagleview CEO Piers Dormeyer for <a href="https://www.rooferscoffeeshop.com/podcast/the-future-of-roofing-measurements-is-3d">an episode of Roofing Road Trips&reg;</a>.&nbsp;</p>

<p>Eagleview is known for providing high-quality roof measurements that make tasks like estimating and quoting easier. With Eagleview One, they have enhanced these features even further. Piers shared an example, saying, &ldquo;We&rsquo;ve compressed the time it takes for a report to be created... With Eagleview One, I can be on the phone with you getting your information and putting that data into our system and almost instantly be able to get a report to show you.&rdquo;&nbsp;&nbsp;</p>

<p>And improving their existing offerings is not all that Eagleview One has done! Piers explained, &ldquo;A lot of folks know us and have been using us for years and years on the measurement side. What we&rsquo;ve done with this platform is expanded our offerings to give users data on their market.&rdquo; What does this user data look like? It&rsquo;s everything a contractor might need to know about a roof. Piers elaborated, &ldquo;Through satellite imagery, we can tell you the condition, the age and the material of a roof. And based on that data we can point our users to homes that need work done.&rdquo;&nbsp;&nbsp;</p>

<p>The best part? As Eagleview continues to expand their data offerings to include all parts and factors of a home, they have prioritized keeping user workflows organized and streamlined. Piers shared how they&rsquo;re doing this with Eagleview One, explaining, &ldquo;We have all kinds of data now, like the measurements or the user data I mentioned and to make sure it all stays manageable, we&rsquo;ve created a custom data set program that allows you to toggle data on and off per project, all on one screen.&rdquo; Overall, the new features that have been introduced with Eagleview One are a testament to the innovative technology Eagleview is pioneering and their dedication to solving actual problems that real contractors have.&nbsp;&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/the-future-of-roofing-measurements-is-3d"><strong>Listen to the whole episode to learn more about Eagleview One!</strong></a></p>]]></content:encoded>
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<title>50 exhibitors, 12 sessions, 8 hours of networking – 1 incredible show</title>
<link>https://www.rooferscoffeeshop.com/post/50-exhibitors-12-sessions-8-hours-of-networking-1-incredible-show</link>
<description>50-exhibitors-12-sessions-8-hours-of-networking-1-incredible-show</description>
<pubDate>Wed, 26 Aug 2026 13:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/08/arca-50-exhibitors-12-sessions-8-hours-of-networking--1-incredible-show.png'
            alt='50 exhibitors, 12 sessions, 8 hours of networking – 1 incredible show'
            title='50 exhibitors, 12 sessions, 8 hours of networking – 1 incredible show'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>Mark your calendar and be part of Arizona&rsquo;s premier roofing event!&nbsp;</h2>

<p>The <a href="https://www.rooferscoffeeshop.com/directory/arizona-roofing-contractors-association-arca">Arizona Roofing Contractors Association (ARCA)</a> is gearing up for their annual trade show! The ARCA show, <strong>which will be hosted September 17 &ndash; 19, 2026</strong>, at the Prescott Resort &amp; Conference Center, anticipates to see over 250 industry professionals come together for exclusive education seminars, powerful networking opportunities and more!&nbsp;&nbsp;</p>

<p>This show has something for everyone, whether you&rsquo;re an owner hoping to score incredible deals at the Roofers&#39; Auction (featuring over $40,000 in roofing materials), a contractor looking for the newest products on the market or a supplier trying to build connections with their customers.&nbsp;&nbsp;</p>

<p>In addition to the business opportunities, this show offers unmatched experiences that celebrate the people who keep the roofing industry running! Some highlights include:&nbsp;</p>

<ul>
	<li><strong>Sporting clay competition:</strong> Kick off day one (9/17) at 11 a.m. with a friendly shooting competition at Prescott Trap &amp; Skeet.&nbsp;</li>
	<li><strong>Cornhole tournament:</strong> Hosted during the opening day party, this is your opportunity to have great conversations with your peers and maybe gain some bragging rights.&nbsp;&nbsp;</li>
	<li><strong>Golf excursion:</strong> Day 2 of the expo (9/18) is the day of ARCA&#39;s highly anticipated 57th Annual Golf Tournament! This is your opportunity to tee up on StoneRidge Golf Course for a day on the range with the best in the roofing business.&nbsp;</li>
	<li><strong>Awards banquet:</strong> And to round out the show, ARCA will be hosting their awards banquet, which celebrates the successes and skills of roofers, on the last day of the show (9/19). The event will start with a cocktail party in the ballroom foyer (5 p.m.), move into the ballroom proper for the banquet (6 p.m.) and wrap up with an after party on the Eagle&#39;s Nest &amp; Sunset Patio (8 p.m.).&nbsp;</li>
</ul>

<p>Between all these events, make sure to take some time to catch up on some expert-lead education and explore the trade show floor! This year&rsquo;s show floor will be host to a variety of industry-leading companies including <a href="https://www.rooferscoffeeshop.com/directory/soprema-2">SOPREMA</a>, <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a>, <a href="https://www.rooferscoffeeshop.com/directory/atas-international-inc">ATAS International</a>, <a href="https://www.rooferscoffeeshop.com/directory/general-coatings-manufacturing-corp-2">General Coatings</a>, <a href="https://www.rooferscoffeeshop.com/directory/certainteed">CertainTeed</a>, <a href="https://www.rooferscoffeeshop.com/directory/geocel">Geocel</a>, <a href="https://www.rooferscoffeeshop.com/directory/malarkey">Malarkey</a>, <a href="https://www.rooferscoffeeshop.com/directory/polyglass-2">Polyglass</a>, <a href="https://www.rooferscoffeeshop.com/directory/the-estimating-edge">Estimating Edge</a> and <a href="https://www.rooferscoffeeshop.com/directory/eagle-roofing-products">Eagle Roofing Products</a>. The RoofersCoffeeShop&reg; team will be there, so be sure to stop by to say hello at table 15!&nbsp;&nbsp;</p>

<p><a href="https://www.azroofing.org/57th-annual-arca-expo"><strong>Get registered today!</strong></a></p>]]></content:encoded>
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<title>The impacts of an El Niño</title>
<link>https://www.rooferscoffeeshop.com/post/the-impacts-of-an-el-nio</link>
<description>the-impacts-of-an-el-nio</description>
<pubDate>Tue, 18 Aug 2026 09:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/08/eagleview-the-impacts-of-an-el-nio.png'
            alt='The impacts of an El Niño'
            title='The impacts of an El Niño'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>From wildfires to hurricanes, this weather pattern is making its presence known across the United States.&nbsp;&nbsp;</h2>

<p>In the last month, wildfires have torn through communities across the United States, especially in the West. As <a href="https://www.npr.org/2026/08/11/nx-s1-5927315/the-wests-wildfire-season-is-already-breaking-records-and-its-not-over">NPR&rsquo;s Kirk Siegler</a> reports, &ldquo;Half of the out-of-control wildfires right now in the U.S. are right here in the northwest. Oregon is so far the worst. Roughly a third of all the acres burned in the U.S. total has been in that state. That&#39;s a record... There are also problems flaring up in Utah and down in Nevada. And it&#39;s not even mid-August [at the time I&rsquo;m reporting].&rdquo;&nbsp;</p>

<p>And unfortunately, for many experts and even residents, this intensive wildfire season does not come as a surprise. In fact, <a href="https://research.noaa.gov/phase-of-el-nino-southern-oscillation-foreshadows-u-s-wildfire-activity-up-to-a-year-in-advance/">as early as April 2026</a>, the National Oceanic and Atmospheric Association (NOAA) was warning of a bad season ahead. How were they making this prediction? By watching an El Ni&ntilde;o develop.&nbsp;&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/08/eagleview-the-impacts-of-an-el-nio-1.jpeg" style="height:440px; width:750px" /></p>

<h3>What is an El Ni&ntilde;o?&nbsp;&nbsp;</h3>

<p>An El Ni&ntilde;o is a part of a larger weather pattern in the Pacific Ocean called the Southern Oscillation (ENSO). The other half of this pattern is called La Ni&ntilde;a. <a href="https://research.noaa.gov/phase-of-el-nino-southern-oscillation-foreshadows-u-s-wildfire-activity-up-to-a-year-in-advance/">NOAA describes ENSO</a> as &ldquo;arguably the most influential climate driver on Earth... as cycles of warm and cool waters in the central and eastern equatorial Pacific alter where ocean heat is released into the atmosphere, affecting atmospheric circulation, temperatures and precipitation around the globe.&rdquo;&nbsp;</p>

<p>The current phase of ENSO we are in is the El Ni&ntilde;o, which is characterized by the weakening of the east-to-west Pacific Trade winds and the movement of warm surface water East, towards the coast of South America. The results of these movements impact the weather system in the overall jet stream, which changes regional precipitation and leads to conditions like we see today with the wildfires.&nbsp;&nbsp;</p>

<h3>More than wildfires&nbsp;</h3>

<p>Wildfires might be the most obvious result of the El Ni&ntilde;o right now, but other weather events like hurricane season should not be overlooked. In fact, <a href="https://www.rooferscoffeeshop.com/directory/eagleview">Eagleview</a>, one of the leaders in aerial imagery and geospatial intelligence, just <a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper">released a report</a> highlighting one of the more subtle risks of this weather patterns &ndash; hurricanes.&nbsp;&nbsp;</p>

<p><a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper">The report</a>, which was put together by Briget Grbic, VP of strategic operations, and Joe Oddi, director of partner strategy, explains:&nbsp;&nbsp;</p>

<blockquote>
<p>The 2026 Atlantic hurricane season officially runs from June 1 through November 30. Leading forecasting institutions &mdash; including Colorado State University (CSU), AccuWeather, and the National Oceanic and Atmospheric Administration (NOAA) &mdash; are projecting a well below-average season, driven primarily by the El Ni&ntilde;o conditions in the equatorial Pacific.&nbsp;</p>
</blockquote>

<p>At first glance, a below-average season sounds like a good thing! However, below-average does not mean zero storms and we all know it only takes one storm to create a catastrophe. <a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper">Briget and Joe point to the 1992 Atlantic hurricane season</a> as an example of this. This season was far below average with only six named storms. Unfortunately, one of those storms was a Category 5 hurricane. Named Hurricane Andrew, that is remembered as &ldquo;one of the most destructive natural disasters in American history.&rdquo;&nbsp;</p>

<h3>The 2026 season&nbsp;</h3>

<p>Looking at this upcoming season, with the predicted lower storm numbers, <a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper">Briget, Joe and the Eagleview Weather Team</a> raise concerns about a similar situation arising. Their concerns are based on three main factors:&nbsp;&nbsp;</p>

<ol>
	<li><strong>Rapid intensification:</strong> It has become more frequent for the maximum sustained winds to be higher (above 35 mph) within 24 hours in the Atlantic region. In fact, research &ldquo;published in Nature Communications and the Bulletin of the American Meteorological Society indicates that the proportion of Atlantic hurricanes undergoing RI has increased significantly since the 1980s.&rdquo; The result of this trend is that storms can grow far bigger and more dangerous in just a short window of time.&nbsp;&nbsp;</li>
	<li><strong>Sea level rise:</strong> Along the Atlantic and Gulf coasts, sea levels have been rising in the past few decades. The result? Higher risk of coastal flooding as a &ldquo;Category 2 hurricane in 2026 can produce surge impacts equivalent to what a Category 3 would have produced in 1990.&rdquo; These surges are incredible dangerous, as seen in Hurricanes Harvey (2017), Florence (2018) and Ida (2021).&nbsp;&nbsp;</li>
	<li><strong>Coastal development:</strong> Coastal communities in the United States have grown substantially over the years. This creates added risks in the face of storms such as:&nbsp;
	<ul>
		<li>Greater life-safety exposure during events&nbsp;&nbsp;</li>
		<li>Higher potential property losses&nbsp;&nbsp;</li>
		<li>More complex evacuation logistics&nbsp;&nbsp;</li>
		<li>Greater demand on post-storm damage assessment and recovery resources&nbsp;</li>
		<li>Hazardous material&nbsp;&nbsp;</li>
	</ul>
	</li>
</ol>

<p>All three of these factors point to one conclusion &ndash; there might be fewer storms this year, but when one hits, it still has the potential to be a massive catastrophe.&nbsp;&nbsp;</p>

<h3>Eagleview&rsquo;s role in preparing&nbsp;</h3>

<p>Putting together <a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper">this report</a> is just the first step in how Eagleview is preparing for the 2026 Atlantic Hurricane season. They have both a dedicated Weather Team (which tracks forecasts and storm development) as well as a Disaster Response Team that partners with organizations like FEMA, National Weather Service, National Hurricane Center, U.S. Army Corps of Engineers, National Guard and State Emergency Management Agencies to make sure teams on the ground have aerial images and damage assessment capabilities.&nbsp;</p>

<p><a href="https://company.eagleview.com/atlantic-hurricane-season-whitepaper"><strong>Learn more about the 2026 Atlantic Hurricane Season and how Eagleview and other organizations can prepare for possible storms by downloading the whole briefing.</strong></a></p>]]></content:encoded>
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<title>Going beyond intent and straight to demand</title>
<link>https://www.rooferscoffeeshop.com/post/going-beyond-intent-and-straight-to-demand</link>
<description>going-beyond-intent-and-straight-to-demand</description>
<pubDate>Thu, 06 Aug 2026 13:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/08/reworked-ai-going-beyond-intent-and-straight-to-demand.png'
            alt='Going beyond intent and straight to demand'
            title='Going beyond intent and straight to demand'
            class=''
            style=' '  width='600' height='300'  loading='lazy' decoding='async' /><br><p>By Reworked.ai.&nbsp;</p>

<h2>What makes Reworked.ai&rsquo;s approach to customer acquisition different.&nbsp;</h2>

<p>When it comes to finding new customers, roofing contractors have a seemingly endless number of companies and strategies to choose from &mdash; and most of them are selling the same thing: Names on a list. To learn what makes <a href="https://www.rooferscoffeeshop.com/directory/reworkedai">Reworked.ai</a>&rsquo;s platform stand out in a crowded industry, we interviewed Fred Castonguay, one of the company&rsquo;s co-founders.&nbsp;</p>

<p>Reworked.ai is a marketing intelligence platform for roofers that finds the homes that need a roof now &mdash; and turns them into qualified opportunities before the homeowner ever starts shopping. The thinking behind it starts from a simple observation: Nearly every home in America will need a roof eventually. The hard part is finding the small fraction that need one this year.&nbsp;&nbsp;</p>

<p>Fred shared what inspired the company, saying, &ldquo;Our entire goal is to use advanced computer tools such as computer vision and machine learning to allow contractors to take control and have efficiency in their customer acquisition process.&rdquo;&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/08/reworked-ai-going-beyond-intent-and-straight-to-demand-1.png" style="float:right; height:290px; margin-left:20px; width:400px" />But what really separates the platform from the crowd is its focus on demand rather than intent. Fred explained:&nbsp;&nbsp;</p>

<blockquote>
<p>We are not a lead provider. A lead provider is harvesting intent, whether it&rsquo;s through a form or a banner or using pixels to see who&rsquo;s on a website. What we do is go to the source and look at the demand signals. So in the case of roofing, that&rsquo;s the roof.&nbsp;</p>
</blockquote>

<p>How are they able to do this? Reworked.ai has a partnership with <a href="https://www.rooferscoffeeshop.com/directory/eagleview">EagleView</a> that gives them access to aerial imagery revealing which homes are &ldquo;showing serious signs of wear and tear, like water pooling, missing shingles, tiles out of place, serious streaking and more.&rdquo;&nbsp;&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/08/reworked-ai-going-beyond-intent-and-straight-to-demand-2.png" style="float:left; height:360px; margin-right:20px; width:456px" />Once those roofs are identified, the platform helps contractors reach the homeowners behind them. Fred described the original outreach engine: &ldquo;We have a mail integration program that our customers can use to reach out to specific homeowners by name and give them information about the work their roof needs and how their company can help.&rdquo; That outreach engine now goes well beyond the mailbox. Direct Mail Sequences pair a personalized letter with an aerial postcard of the homeowner&rsquo;s own roof. Home Ads &mdash; the newest addition &mdash; put the contractor&rsquo;s brand on that same household&rsquo;s TV, phone and laptop, targeting the house itself rather than a lookalike audience, so the letter arrives from a company the homeowner already recognizes. Mail Alerts close the loop on speed: Every mailer carries a unique QR code, and the moment a homeowner scans it, the contractor gets a text with the details &mdash; so the follow-up call happens while the piece is still in their hand.&nbsp;&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/08/reworked-ai-going-beyond-intent-and-straight-to-demand-3.png" style="float:right; height:300px; margin-left:20px; width:568px" /></p>

<p>The same demand-first logic extends to weather. With Storm Alerts, the moment hail or wind hits a neighborhood a contractor covers, they&rsquo;re notified instantly &mdash; and ads can begin serving inside the affected homes within 24 hours, days before the first crews start canvassing.&nbsp;&nbsp;</p>

<p>By pairing demand signals from the roof itself with outreach that reaches homeowners by name &mdash; in the mailbox and on every screen in the house.&nbsp; Reworked.ai goes beyond harvesting intent and instead finds the demand for roofing contractors.&nbsp;</p>]]></content:encoded>
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